Case Studies
Drag Strip: Alabama
Frost Motorsports, LLC provided analysis to assist municipality in exploring opportunities for airport redevelopment for motorsports activities.
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RTBC – Celebrates Ten Years!
The annual Race Track Business Conference (RTBC) has been part of the PRI Show from 2012 to 2021! This gathering brings together industry leaders to collaborate, analyze, and conceptualize around the business of motorsports. Shared insights from all forms of racing creates dialouge and interaction in an unique intellectual environment. Prominent corporate sponsors continue to […]
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Congressional Motorsports Caucus Meets in Washington – Frost Moderates
WASHINGTON, D.C. – The Congressional Motorsports Caucus recently hosted an event at the Rayburn House Office Building in Washington, D.C. The purpose of the informal, bipartisan group is to work toward common legislative goals concerning motorsports of all varieties and their impact on American culture. The briefing, Motorsports 101, was designed to educate members of […]
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ANNNOUNCING: RACE TRACK BUSINESS CONFERENCE – 2017!
Jay Frye – IndyCar – President of Competition and Operations to Present at Race Track Business Conference – 2017 One-Day Event Presented by National Speedway Directory at PRI Show Wilmette, IL – (October 4, 2017) – For Immediate Release An outstanding panel of presenters headlined by IndyCar – President of Competition and Operations, Jay […]
Case Studies
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Oval Track: California
Project Data: Type of Facility: Oval Track Location: California Key Scope Items: Business plan Overview: FML analyzed the existing business operations of an oval track in California. They prepared an information memorandum for owners to evaluate strategic options.
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Road Course: California
Project Data: Type of Facility: Road Course Location: California Key Scope Items: Business operational review Review lease agreements Review naming rights agreements Overview: FML analyzed the business operations of a road course in California. They reviewed the existing agreements for: facility lease, naming rights, driving school operators, sanctioning bodies, track day clubs, etc. The municipality was […]
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Road Course: Arizona
Project Data: Type of Facility: Road Course Location: Arizona Key Scope Items: Market study Financial analysis Overview: FML analyzed the feasibility of a proposed multi-purpose motorsports complex in Arizona. They also reviewed the ancillary real estate development and site infrastructure. Estimated operating results were prepared for a financial planning.